OMG, you’re only a PR4? That’s Ghetto. Any of my friends who have my link on their site that has less than a PR5, please remove me immediately or I’ll sue! I can’t stand these people. Seriously. Are we still talking about this issue? I mean it’s 2006 for God’s Sake. Let’s take a look at some people in the SEO community who know what they’re talking about and try to learn from them.

First off, what does Aaron Wall have to say?

“Instead of chasing PageRank I like to find the low PageRank sites that rank well in the search results,” says SEOBook author Aaron Wall. “What links do they have? Why are they ranking so well? If you get the types of links that those sites have, and if you have a compelling website that other sites actually want to link to the PageRank will naturally fall into place without you developing a wonky link profile trying to artificially boost your PageRank.”

Hmmm, but what could he possibly mean by that? Does that mean if I find out that a site with less than a PR4 is linking to me, that I should write them a letter and demand they remove my link on their sub-par page?

Or how about that one dude, Andy Hagans?

“With each new Google update, it is apparent that PageRank counts for less, while other factors (trust, age, authority links) count for more,” said Hagans.

“Really, the importance of the green pixels is now negligible, aside from a very rough indication of a site’s link popularity and assurance that it isn’t banned in Google. But as long as Google continues to show PageRank in the toolbar, it will never ‘die’ in the public consciousness.”

But what does he know? Quite a bit apparently.

Even Eric Ward, who has been building links long before pagerank even existed and while Mr. Page and Mr. Brin were still in highschool says that “…trust and link building, not chasing PageRank, are the most important parts of the search strategy.”

Man, that’s 3 people who do more than teach others, they make a living doing this, and look at what they’re all saying! Trust me. Anyone can get high Pagerank to their site. So people, it’s time to pull your head out your asses and get your shit straight.

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